Today FM is celebrating a significant win today affirming its position as the second most listened to radio station in the country. Today FM has overtaken 2FM in Weekly Reach for the first time and maintained its lead in Market Share and Listened Yesterday figures:-
- Market Share Today FM: 8.9% v 2FM: 7.3%
- Listened Yesterday Today FM: 444,000 (13%) v 2FM: 404,000 (11%)
- Weekly Reach Today FM: 843,000 (24%) v 2FM: 838,000 (24%)
The Ray D’Arcy Show continues to attract huge numbers with 212,000 listeners tuning in daily – increasing its lead to 26,000 ahead of 2FM’s Ryan Tubridy. (D’Arcy: 212,000 v Tubridy: 186,000).
The Ian Dempsey Breakfast Show maintains its crown as Ireland’s No. 1 Entertainment Breakfast Show with an impressive 22,000 more listeners than 2FM’s Hector.
Today FM holds 6 of the Top 8 shows in the lucrative 20-44 year old market, with Ray D’Arcy maintaining his crown at the top.
*Top 8 Programmes – 20-44 Year Olds
Number |
Show |
Station |
Now |
| 1 | Ray D’Arcy |
Today FM |
163,000 |
| 2 | Phil Cawley |
Today FM |
126,000 |
| 3 | Ryan Tubridy |
2FM |
122,000 |
| 4 | Morning Ireland |
Radio 1 |
121,000 |
| 5 | Ian Dempsey |
Today FM |
119,000 |
| 6 | The Last Word |
Today FM |
118,000 |
| 7 | Ray Foley |
Today FM |
115,000 |
| 8 | Premier League Live |
Today FM |
99,000 |
Commenting on the figures, Today FM’s CEO, Willie O’Reilly said:
“It’s a tough market out there, with more stations than ever before. To have put clear blue water between ourselves and 2FM is something all of us are really proud of”.
For further information, please contact:
Gill Waters on 01 804 9047 or 086 248 2364
JUL