98FM’s Big Slide Home

Category: 98FM, News

Literally Slide into Summer on a 260ft Waterslide at 98FM’s Big Slide Home with HB Ice Cream and Dublin City Council

Dublin Thursday 7th July

Get your swimsuit ready because Dublin’s 98FM has just announced the launch of the BIG SLIDE HOME with HB Ice Creamand Dublin County Council!98FM prides itself on being “Made of Dublin” and in response to listener’s requests are bringing you #BigSlideHome.This is not a drill; this is really happening!

In the first event of its kind in Ireland, a 260FT waterslide will be constructed in Dublin City Centre on Winetavern Street (near Christchurch Cathedral). On Saturday 23rd of July this two lane inflatable slide (5mt wide) will run from the arch of the Cathedral down to the base of the hill and will give listeners the chance to travel through Christchurch like never before!

Open to public from 12pm – 6pm, wannabe sliders will need to stay tuned to 98FM and following a cue to listen, be ready for action to go online and register for their wristbands.

HB Ice Cream will be on site handing out free ice creams to cool down sliders and will also be running the “Snap a Soakie” station where sliders can post their photos to Instagram (@HB_Ireland) at the event and print out a copy to take home.

Speaking about the Big Slide Home event, Lord Mayor of Dublin Brendan Carr said “Dublin City Council is delighted to be supporting this FREE family friendly event. It is the first time that the Waterslide attraction has come to Dublin city and I hope that Dubliners and visitors to the city will really enjoy this great summer event.”

The Big Ride Home presenter Dara Quilty said: “I am so excited to be launching this event this summer. Dublin has been screaming out for an event like this for years so I’m so glad 98FM are doing it. The slide is going to be incredible and it will be an amazing experience. I hope everyone tunes in and gets their wristbands”.

Listeners can tune into Dara and 98FM every day fromnext week for their chance to win access.A limited number of 100 wristbands will be released per day and you can only access to the slide wearing a wristband, there are over 5000 slides are up for grabs!

Kathryn Ryan Marketing Manager said, “At 98FM, giving back to our listeners through free family events like The Big Slide Home is another demonstration of our brand promise of being the Dublin brand for Dubliners. We are proud of our city and our listeners and look forward to welcoming the people of the city to this unique event.”

“HB Ice Cream is delighted to sponsor the 98FM Big Slide Home. This unique, fun filled, family event is in line with our belief in saying “Goodbye Serious” and we will be encouraging visitors to “soak the serious” and make the most of the day by enjoying delicious HB Ice Creams. By uploading pictures to Instagram and collecting the printed version at the “Snap a Soakie” station, visitors will create memories to last a lifetime. Nigel Thomson, Ice Cream Marketing Manager, Unilever Ireland.

The Big Slide Home is a family event that will offer the spectacle of the slide as well as a 10% discount at Dublinia to anyone wearing a wristband,with plenty to choose from also at the delicious food stalls on site. There will be changing facilities on site but no baggage storage so be sure to have someone with you to take care of your belongings while you slide. Health and Safety will be a high priority and there will be an H&S officer, paramedics and a lifeguard on site to ensure the event is safe as well as fun.

For full event details and how to access your wristbands see www.98FM.com/Bigslidehome

ENDS

For more information please contact;
Victoria Lennon, E: Victoria.lennon@fleishmaneurope.com T: 01 6188438 M: 0867788203

Emily Mortell. E: Emily.mortell@fleishmaneurope.com T: 01 6188444